Sertan started on the other side of the table. Years as a Senior Consultant at EY taught him how brands actually decide. Then he left to make the work himself.
Now he directs brand, content and culture for Nike, Amazon, Brooks and Snipes. He writes the concept, directs the shoot, and stays until it ships.
On the side he started ndo.club, an apparel brand that grew its own run community. Based in Dubai. Available now.



